Cheeky Occy began as trays of prawn meat and calamari sold out of gym fridges — next to the protein bars, bought by people who wanted a real meal after training and didn't want to spend twenty minutes making it.
That constraint shaped the whole range. Every cut had to be portioned for one person, cook from frozen in under ten minutes, and carry enough protein to be worth the trip. Nothing that needed thawing, marinating, or a plan.
Six cuts made that list. They are still the six cuts we sell, sourced the same way, frozen on the same schedule, sold at the same one-time price. The website is new. The standard behind it isn't.